Website Marketing Operations Manager

Website Marketing Operations Manager About the Role The Website Marketing Operations Manager owns Zonar's website performance, SEO outcomes, and conversion rate — keeping Zonar.com accurate, well-governed, and aligned to demand gen, product marketing, brand, and sales enablement. You'll manage the digital backlog, execute CMS updates directly, own SEO/dev agency relationships, and partner with Marketing Ops on forms, tracking, and reporting.

We're specifically looking for a HubSpot CMS expert — hands-on experience building and managing pages, modules, and templates in HubSpot CMS is a must-have.

What You'll Do Own and maintain Zonar.com in HubSpot CMS: pages, layouts, CTAs, metadata, navigation, redirects, and URL hygiene

Own website traffic, SEO performance, and conversion rate; improve organic visibility and priority-page performance

Manage the SEO and development agency relationships

Publish and maintain blogs, case studies, white papers, and resource-center assets

Build and QA campaign landing pages and thank-you experiences; partner with Marketing Ops on forms, tracking, and routing

Support web performance reporting (GA4, HubSpot) and flag/investigate data discrepancies

Maintain a prioritized website backlog and keep stakeholders updated on status

What We're Looking For Strong, hands-on HubSpot CMS experience — must-have

Working knowledge of SEO, website analytics, landing pages, redirects, metadata, CTAs, and conversion-rate optimization

Experience owning or directly contributing to website traffic, SEO, and conversion-rate goals

Familiarity with GA4, HubSpot reporting, and campaign performance measurement

Experience coordinating with SEO, development, or digital agency partners

Detail-oriented QA mindset and strong project management habits

Able to balance hands-on execution with ownership, prioritization, and stakeholder communication

Organized with files, assets, naming conventions, and documentation

Strong judgment on what to fix directly versus escalate

Comfortable working across Brand, Demand Generation, Marketing Operations, Sales, and Product Marketing

Comfortable operating in both strategic and hands-on production modes

High level of English proficiency — all communication and work product must be in English

Location: Colombia (LATAM)

Department: Marketing

Contract Type: Indefinite

Salary: $8,000,000 – $10,000,000 COP (negotiable)

Work Mode: Hybrid/Remote

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